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about us
EFGM Creative is all about making content marketing a piece of cake for you. We’ll help you envision what success looks like for your business or nonprofit and how content marketing and communications can help you get there. After all, creating content is our bread and butter. Whether you want to up your social media game, launch a new donor campaign, or you’re not sure what will take your marketing to the next level, we will help you create content and strategy that will attract your ideal client and reach your goals.
Together, we can discover and define what will help you succeed—we’ll have your clients thinking your work is the best thing since sliced bread!
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MEET ERICA
Erica, the founder of EFGM Creative, has more than a decade of communication and nonprofit fundraising experience. Erica has worked with local businesses, established and emerging nonprofits, and thriving brands to find their voice, establish their message, and share their story with clients and constituents.
A graduate of American University with a bachelor’s degree in communication studies and a master’s degree in public communication, Erica loves to bake, travel to her home state of New Mexico (a.k.a. eat green chile), and spend time with her husband and son at their home in Washington, D.C.
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Services
You started your business because you’re passionate about your business. When you launched your first product, provided your service for the first time or drafted your first mission statement, you probably didn’t imagine becoming a master copywriter or social media expert—that’s where EFGM Creative comes in. Whether you need help defining what makes your business unique, growing donor engagement, or reaching a new audience, EFGM Creative will help you so you can go back to doing what you love. Here is what we specialize in:
CONTENT MARKETING & STRATEGY
Building messages and comprehensive strategies to help tell your story through social media, websites, and email to reach your target audience and enhance your online presence. We also specialize in copy editing and restructuring and repurposing content.
FUNDRAISING COMMUNICATION
Creating fundraising campaigns to build awareness, engage donors, and increase revenue through print materials like annual reports, direct mail campaigns, and brochures and digital communication campaigns and strategies.
WEBSITE Development
Crafting your story to reach and attract your audience where they will learn the most is your biggest asset—it’s your website. Starting from scratch or relaunching a site, EFGM Creative will tailor and optimize your site content to engage readers, improve search engine results, and connect your audience to you. And, we can build beautiful sites that match your brand aesthetic, are mobile responsive, and are easy to use so your audience can find you with ease.
DESIGN & COPY DEVELOPMENT
Designing your next modern digital brochure, organizational overview, or capabilities report while still aligning with your brand standards is a tall ordered we’re here to help. EFGM Creative designs collateral like documents and presentations, inclusive of graphic representation—and we’ll write the copy to ensure you’re engaging the audience that matters to you most.
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PORTFOLIO
The Kedar Group website redesign. EFGM redesigned this site and wrote all copy. Click to read.
Sierra Peaks website redesign. EFGM reimagined the SPC site and wrote all copy as well as contributed the various featured design elements. Click to read.
Capital Builds website redesign, inclusive of EFGM redesign and copy development. Click to read.
BBYO #GivingTuesday campaign overview. EFGM imagined this campaign, directed design and wrote copy. Click to read.
Cystic Fibrosis Foundation blog post. EFGM wrote copy. Click to read.
BBYO Annual Report, written and design management by EFGM. Click to read.
CFF Annual Fund Letter., written by EFGM. Click to read.
BZAEDS Annual Report. Articles featured written by EFGM. Click to read.
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